The recommendations, part of a report accessed by HT, were made after extensive sittings by the GoM to discuss “Government Communication” and include evolving a multipronged strategy to amplify messages through media engagement, outreach programmes at the level of states and districts, and working with influencers.
source https://www.hindustantimes.com/india-news/gom-lays-out-plan-for-govt-s-media-outreach/story-nAV6jIlO6IDzfJI3pAE7LJ.html
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