Monday, April 28, 2025

In fierce UPI fight, new players Flipkart-backed Super.Money, Navi, Cred start to gain ground

New-generation UPI apps such as Navi, Cred, Bhim, and Super.Money have been quietly gaining market share over the last six months, aggressively using cashbacks and incentives to carve out a slice of the growing digital payments market. NPCI data shows that these smaller apps have collectively nearly doubled their market share.

from Tech-Economic Times
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